So, while he might not own the UFC outright, he has a huge role in its success. He turned its fortunes around by focusing on advertising, the return to cable pay-per-view, and also through home video and DVD sales to make the sport much more accessible to those unable to attend in person.
From then on, UFC grew in popularity once more and steadily became much cooler amongst sports fans. Last year, McGregor and Ronda Rousey, by far the promotion's two biggest draws, headlined five of the 13 events and combined to sell 61 percent of the year's total. In other words, the UFC is more dependent than it has ever been on a small contingent of stars to sell its pay-per-views. Unlike the television product, fans aren't tuning in for the brand; when it comes to paying a substantial additional fee, consumers want stars.
As the UFC has become a TV property, fans are only willing to pay that extra money when they feel they're getting something truly special. Otherwise, they'll save their cash and watch the next Fox Sports 1 card, or they won't tune in at all. The TV product is more straightforward. By the standards of sports broadcast deals in the recent past, this is a steal of epic proportions. As we discussed, the UFC's audience is real, it's stable and it tunes in for practically everything.
A mediocre Fight Night card on a Wednesday came in just behind a Kansas City-Detroit baseball game, that card's preliminaries cracked the top five and a replay of the main card clocked in at number seven. In the age of the DVR and cord-cutting, live sports broadcasts are one of the last bastions of live TV viewership, with all the value that implies for advertisers. The enormous TV contracts sports organizations have received in the last decade reflect this value.
The UFC has matured into a TV property and built its core audience, while Fox has received a tremendous amount of cheap programming to build a base for its fledgling Fox Sports 1 network. The UFC certainly had this on its mind when it went up for sale. After all, it represented the UFC in the negotiations that produced the Fox agreement in the first place. There might not be smooth sailing into a landmark new rights deal, though. Fan favourite and recent middleweight title challenger Yoel Romero found himself joining the exodus.
This departure has caused uproar online, and it seems many more will follow. We're going to go through some serious cuts here at the end of the year.
We're probably going to have 60 cuts before the first of the year. The couple has been together since Dos Santos took up martial arts as a high school student to attain a better physical shape.
His trainer recognised his potential and inspired him to pursue it more seriously. Hence, a UFC great was born. He made his first professional MMA appearance in Just two years after that, he found himself fighting in a UFC octagon. Just in a matter of six years, he managed to quadruple his financial value. This amount does not include bonuses and sponsorship money. If you take all that into account, the number would appear much higher.
But, both sounds the same! The three times Lightweight Champion did come upon a stumbling block when he was expelled from the competition after being convicted of a hit-and-run crime. Upon his return, Jones carried on his winning run but he got suspended again for taking illegal performance-enhancing steroids. After returning from his drug abuse ban, Jones beat Alexander Gustafsson and won back his title.
One could surmise that Jon Jones net worth would have been far more than 10 million, had he had the opportunity to have a controversy-free career. Despite his criminal past, Jones has earned a lot of plaudits for his relentless charity work in recent times. He raised funds for The Pediatric Cancer Foundation. Moreover, he has been working with several organizations to aid and prove shelter to homeless people.
During the Black Lives Matter movement, he defended his neighbourhood streets from vandalism. While there is no evidence of a ceremonial marriage, some reports claim that Jones has tied the knot with his long-term fiancee and mother of his three daughters, Jessie Moses. In , Jones made history when Nike offered him a sponsorship deal. However, the deal was terminated two years later.
Chael Sonnen is fresh into his retirement days, having said goodbye to the ring in The year-old had an on-again-off-again relationship with UFC, with the company permanently cutting off all of its ties with Sonnen following a series of failed drug tests. Sonnen got the better of many world champions in individual fights, but he never managed to win a UFC championship in his career.
After retirement, he joined ESPN as an analyst. He invites former MMA players to his show and interviews them. However, it is yet to catch mainstream popularity. He has achieved more success on YouTube. As of December , he has , subscribers and has more than two thousand videos in his profile. He has been a YouTuber since In his channel, he talks about upcoming UFC fights, his past fights, relationship with other fighters, and many more.
Before his departure, the American fighter has won a record number fights 16 in the UFC Heavyweight Championships and boasts a four-match winning streak, which is also a divisional record. Guess what? Despite his plethora of records, theyear-old won the Heavyweight Championships only once.
Being successful in multiple MMA competitions has helped Mir to make a huge fortune. Mir has been happily married to his wife Jennifer Mir since Some of her training and fighting videos have emerged online.
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